Specificity
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Clear and specific goals help you & your team understand what’s needed to achieve goals and measure progress |
Measurability
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Goals that can be quantified are easier to track and evaluate, allowing you to make data-driven decisions and monitor progress |
Relevance
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Goals should be aligned with the business’s overall mission and strategic objectives, ensuring that everyone is working towards the same purpose |
Time-bound
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Setting deadlines helps prioritise work and creates a sense of urgency that can increase motivation and productivity. |
Achievability
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Goals should be challenging, but not impossible, to achieve. Setting achievable goals is important to maintain motivation and build confidence |
Alignment
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Goals should be aligned with each other, as well as with the business’s overall strategy, to ensure that they are mutually beneficial to progress the business vision |
Accountability
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Be accountable for achieving goals with support & resources necessary, including tracking progress to identify issues & opportunities for improvement; ensure resources are being used effectively; and encourage motivation |
Communication
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Clear and frequent communication about goals and progress towards them can increase engagement and motivation, especially important where there are multiple stakeholders, including family members, employees & suppliers |
Flexibility
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Goals should be reviewed and adjusted as needed to reflect changes in the business environment, priorities or new opportunities |
Buy-in
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All stakeholders should be involved in the goal-setting process to increase their ownership and commitment to achieving the goals |
